If you want the most powerful real estate marketing funnel in 2025, this is it:
1. Housing Market Ads → Your Landing Page
Send only qualified property shoppers to your external URL or landing page.
2. Pixel Retargeting on Your Landing Page
Install:
• Meta Pixel
• Google Ads Tag
• TikTok Pixel
This allows you to build retargeting audiences.
3. Run Retargeting Ads on Meta and Google
After Housing Market Ads sends high-quality traffic, retarget users on:
• Google Display Network
• YouTube
• TikTok
Why This Works
Housing Market Ads already filters out low-quality traffic through:
• Geo-location
• Search-location targeting
• Property-type targeting
• Listing-type targeting
• Qualified real-estate shopper behavior
This means every pixel you collect is high-intent real estate traffic, not random clicks.
This Funnel Delivers:
• Higher landing page conversions
• Better retargeting performance
• Lower CPM and CPC
• More predictable lead flow
• Full ownership of your data
No other real estate ad platform provides this level of efficiency.
