Why Housing Market Ads Is the Most Cost-Efficient Marketing Tool for Agents

Real estate agents often struggle with high advertising costs:

• Google Ads (real estate): $5–$40 per click

• Facebook real estate leads: $20–$60 per lead

• Listing boosts: variable and expensive

Housing Market Ads solves this with an affordable CPM model.  

1. Fixed CPM of $10 — No Hidden Fees

You always know your cost.

No unpredictable CPC spikes.

No expensive bidding wars.

2. Start From Just $5 Per Day

Perfect for:

• New agents

• Small teams

• Independent brokers

• High-volume agents testing new campaigns

3. Real Estate–Only Traffic

You pay to reach real estate shoppers — not irrelevant audiences.

Meaning every dollar is spent efficiently.

4. Self-Service Media Manager Gives Full Control

With the Housing Market Ads Media Manager, agents can:

• Create campaigns

• Set budgets

• Choose targeting

• Pause anytime

• View performance

5. Better ROI Compared to Traditional Ads

Because leads are already interested buyers, conversion rates are significantly higher.

Housing Market Ads helps agents lower costs while increasing results — something no generic ad platform can match.