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Real estate advertising

Real Estate Advertising Brazil

Put your Brazil listings, projects and services in front of people who are searching for property in Brazil.

Real estate advertising in Brazil is display advertising placed inside the Brazil country portal, brasilhousingmarket.com, one of the 34 portals that Housing Market Ads campaigns run on. A campaign is targeted with keywords for the place, the property type and the listing type. The official currency is Brazilian Real, so write prices the way Brazil buyers read them.

  • Follows Brazil searches by keyword
  • Reaches people searching from abroad
  • Research keywords first in the Keyword Planner

Advertise where Brazil property is searched

brasilhousingmarket.com is the Brazil country portal, part of the South America group of the network. A campaign appears on portal pages whose address contains every word of one of its keywords, so the place, a property type and a listing type do the targeting.

  • Name Brazil in your keywords so the ad follows searches for it
  • Add a property type such as condo or villa to match what people want

Cities and areas in Brazil

Narrow a Brazil campaign to a city or area by naming it in your keywords. The pages linked below cover Belo Horizonte, Brasília, Curitiba, Florianópolis, Fortaleza, Porto Alegre, Recife, Rio de Janeiro, Salvador, and São Paulo, each with keyword ideas for that place.

Reach people searching Brazil from abroad

Search-location targeting follows the market being searched, not where the reader is sitting. Someone in another country who is looking at Brazil property is reached by a Brazil campaign, which is how overseas buyers, investors and relocating families are addressed.

Plan Brazil keywords before you spend

The Keyword Planner turns a place, property types and a listing type into keyword ideas, and counts how many matching searches were made on the portals over the dates you choose. Past searches are a guide, never a guarantee of impressions, clicks, enquiries or sales.

Common questions

Can I advertise Brazil property to people in other countries?
Yes. Targeting follows the market being searched, so a Brazil campaign reaches people interested in Brazil wherever they are reading.

More answers on the FAQ.